Broad Arrow’s inaugural Chattanooga auction earned $12.3M, with the top-selling Porsche 911 SC RS “Evolutionsserie” leading the results.
Broad Arrow Auctions made a grand debut in Chattanooga this past weekend, with total sales reaching an impressive $12.3M and a remarkable 82% of lots sold. Held in partnership with the Chattanooga Motorcar Festival, the auction attracted bidders from across 10 countries and 33 U.S. states. Over half of the bidders were first-time participants, highlighting Broad Arrow’s growing appeal among new collectors.
The event’s star, a rare 1984 Porsche 911 SC RS “Evolutionsserie,” fetched the top price of $2,000,000. Other notable sales included a 2006 Ford GT Heritage Edition at $593,500 and a 2020 Ferrari Pista selling for $483,500. The auction also featured two single-owner collections: The Stingray Survivor Collection and The Small Speed Collection, adding a special touch to the day’s proceedings.
Chattanooga marked the final live auction for Broad Arrow in 2024, and they are already gearing up for their next event at Amelia Island in March 2025.Broad Arrow Auctions celebrated a successful debut in Chattanooga this past weekend, closing the event with impressive sales totaling $12.3 million and a strong sell-through rate of 82%. Hosted in partnership with the Chattanooga Motorcar Festival, the auction took place at the Chattanooga Convention Center and attracted a diverse audience of bidders from 10 countries and 33 states across the U.S. What’s even more impressive is that over 50% of the bidders were first-time Broad Arrow participants, signaling a growing interest in the auction house's offerings among new collectors.
The star of the auction was undoubtedly the 1984 Porsche 911 SC RS “Evolutionsserie,” a rare Group B rally homologation model that sold for a remarkable $2,000,000. This car represents the epitome of Porsche's rally engineering during the 1980s and was a standout example of the kind of unique and highly sought-after vehicles featured at the event. Its sale set the tone for the rest of the auction, which saw several modern classics and supercars fetch competitive prices.
Other highlights from the auction included a 2006 Ford GT Heritage Edition that sold for $593,500 and a 2020 Ferrari Pista that went for $483,500, both of which showcased the enduring demand for high-performance, limited-production models. Additionally, a 1997 Porsche 911 Turbo S fetched $456,000, while a 2023 Porsche 911 GT3 RS Tribute to Carrera RS Package commanded $445,000, further cementing Porsche’s strong presence in the collector car market.
Two single-owner collections also played a major role in the auction’s success. The Stingray Survivor Collection and The Small Speed Collection charmed bidders with their vintage American muscle cars and compact performance vehicles, respectively, adding variety to the auction’s lineup.
The inaugural Chattanooga Auction was a fitting finale to Broad Arrow’s 2024 live auction calendar, and anticipation is already building for their next major event, set for March 7-8, 2025, in Amelia Island. Broad Arrow’s continued success shows that the collector car market is not only thriving but also evolving, with an increasing focus on modern classics and next-generation supercars.
