Broad Arrow's 2025 Amelia Auction saw a record $61.7 million in sales, highlighted by a historic Ferrari that fetched over $9 million.
Broad Arrow Auctions, a division of Hagerty, celebrated substantial success at its third annual Amelia Auction, held in conjunction with The Amelia Concours d’Elegance on March 7-8, 2025. The event garnered a staggering $61.7 million in total sales, with a robust 88% of all lots finding new owners.
Hosted at the picturesque Ritz-Carlton Amelia Island, the auction attracted a large crowd, filling the venue to capacity and creating an electrifying atmosphere. Lydia Fenet, Broad Arrow’s Principal Auctioneer, led the event, which saw intense bidding both on-site and via digital platforms. Notably, bidder registration increased by 22% compared to the 2024 event, with 60% of participants present in person. Additionally, the auction drew over 15,000 viewers on Broad Arrow’s YouTube channel and reached millions more through Hagerty’s digital platforms on Samsung TV Plus and Tubi.
The highlight of the auction was the sale of a 1959 Ferrari 250 GT LWB California Spider Competizione, chassis number 1451 GT. This historically significant vehicle, which finished fifth overall and claimed a GT class podium at the 1959 24 Hours of Le Mans, sold for an impressive $9,465,000. This sale not only marked a record for Broad Arrow but also underscored the car's rarity and esteemed competition history.
Other notable sales included a 1971 Lamborghini Miura P400 SV that fetched $4,460,000 and a 1954 Jaguar D-Type "OKV 2" Works Competition, which went for $4,295,000. The auction also featured a 2018 Pagani Huayra Roadster that sold for $3,415,000 and a 1990 Ferrari F40 that brought in $3,665,000.
Barney Ruprecht, Senior Car Specialist and Vice-President of Auctions for Broad Arrow, expressed satisfaction with the event’s outcome, noting the spirited bidding and high-quality offerings. He highlighted the continued strength of the Porsche market and the success of other categories, indicating a healthy interest across various segments of the classic car market.
As Broad Arrow looks forward to its next engagements, the auction house remains a significant player in the global collector car arena, setting trends and breaking records in the industry.